Digital Advertising Specialist

Salary Range: $50,000 - $65,000 (based on experience)

About High Beam Marketing:

High Beam Marketing is a digital advertising agency on a mission to help online businesses grow—and to raise the bar for what it means to work WITH and FOR an agency. Our purpose? Empowering Brands and Elevating Agency Expectations.

We know the reputation agencies have. If you’ve worked for one, you’ve probably burned out working late nights for little recognition. If you’ve hired one, you’ve likely been ghosted by your service team or left wondering where your results went.

We’re here to change that. We mix strategy with hustle, integrity with creativity—and we have a lot of fun doing it. Since opening our doors in 2021, we’ve doubled our business every year, and we’re just getting started!

Role Overview:

We’re on the lookout for a Digital Advertising Specialist who knows their way around paid media campaigns and is ready to take their skills to the next level. You’ll work closely with senior specialists and leadership across a variety of client accounts—executing, optimizing, reporting, and contributing to the bigger picture.

This isn’t a role where you’ll just follow instructions and check boxes. We encourage every team member to share ideas, ask questions, and grow into a strategist—not just an executor.

Responsibilities:

• Collaborate with senior specialists and leadership to implement and optimize digital advertising campaigns
• Work across Meta and Google Ads platforms (and others) to drive meaningful results for clients
• Build and manage campaigns, create audiences, and draft ad copy
• Analyze campaign performance and assist with preparing reports that tell a story
• Grow into performance analysis, client communication, and strategic planning
• Stay up-to-date with digital advertising trends and bring fresh ideas to the team
• Collaborate with team members to continuously improve our processes in order to deliver exceptional service to clients

Requirements:

• 1-3 years of hands-on experience in multiple advertising channels with the ability to adapt and learn new platforms quickly (Meta Ads and Google Ads is preferred)
• Strong communicator with solid writing skills (email, ad copy, reports, etc)
• Analytical mindset with the ability to interpret data and make informed decisions
• Tech savvy and eager to learn new tools and platforms
• Team player with integrity, a hunger to grow, and no ego
• Limited travel may be required to visit clients

You’ll Stand Out If You Have:

• Experience with Looker Studio, Google Analytics, Zapier
• Exposure to Display Buying, Native Buying, OTT/CTV Buying
• Comfort with vendor negotiation
• A diverse background working with different client industries
• A passion for helping teammates learn and grow
• Experience working on product-focused businesses is preferred

Benefits:

• 3 weeks paid vacation + 11 holidays and your birthday off
• “Take What You Need” Sick Time Policy
• Competitive salary based on experience 
• Bonuses for referred clients
• Comprehensive health benefits package

Why High Beam?

• We respect your personal life and time
• Clear path to grow your career and level up to Sr. Digital Advertising Specialist
• Direct access to senior specialists and leadership team (no corporate BS)
• Fun isn’t just something we talk about—it’s baked into who we are (seriously, it’s a core value)

Think you’re a good fit but don’t check every box on this list? Apply anyway! A great cover letter can go a long way in showing us what you bring to the table.

We’re excited to meet the next member of our growing team!