Program Manager, Devices Ads - Campaign Enablement

Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions—including sponsored, display, video, and custom ads—leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more.

As a Program Manager within the Services Operations team, you are the primary Advertising Services lead for high-risk and high-touch Devices ad campaigns. This role supports campaign enablement by ensuring each campaign launch within the Advertising Services team scope is ready for service teams and end customers. The role is a specialist for Devices Ads and frequently works directly with Campaign Management, Ad Operations, Design, Business Dev Tech, Sales, Product, GTM and Product Release Management.

Key job responsibilities

The Program Manager requires a strong understanding of the often complex advertising creative and campaign delivery process. They understand how to drive campaign launch success through creative, campaign, and ad operations and have experience in advertising, business operations, and marketing fields.

• Take ownership of high visibility or complex Devices ad campaign launches for our services teams, helping accelerate business growth by enabling flawless campaign execution.
• Oversee the creation of mechanisms to raise the campaign execution bar for Devices while simplifying current workflows or driving automated solutions that improve both efficiency and quality.
• Work backwards from campaign launch success, tracking to defect free campaigns.
• Act as a feedback loop for product and tools on usability.
• Identify and mitigate customer and advertiser risks, removing roadblocks and providing alternate solutions to provide the best advertiser and customer experience.
• Design scaled processes by gathering functional requirements, identifying resources needed, defining milestones and creating a launch schedule to ensure timely and successful delivery of projects.

About the team

The Services Operations team enables and scales advertiser success on and off Amazon through internal operations, streamlined campaign workflows, proactive prevention of defective ads, flawless high-traffic event ad launches, and services team training to ensure a positive end-customer experience. We partner with Sales, Product, GTM, Campaign & Creative Management, Ad Operations, and Design teams.

• Experience in multi-territory campaign management
• Experience in digital marketing and content production timelines and process

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit here for more information.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit here. This position will remain posted until filled. Applicants should apply via our internal or external career site.