Marketing Strategist EMS Liaison

AdventHealth Colorado

Date: 2 days ago
City: Daytona Beach, Florida
Contract type: Full time
Marketing Strategist EMS Liaison Daytona Beach, FL

AdventHealth Daytona Beach

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  • Job Schedule: Full-time
  • Pay Range: $23.9 - $44.46 per hour
  • Job ID: 25016067
  • Job Family: Emergency Services
  • Shift: 1 - Day

Our goal is simple: to offer our patients the absolute best care around them in the most compassionate, community-focused setting possible. And to us, that means extending the healing ministry of Christ, striving to promote wellness of body, mind and spirit.

AdventHealth Daytona Beach includes a 293-bed main hospital in Daytona Beach, as well as outpatient facilities located at the Pavilion at Port Orange and the New Smyrna Health Park.

More than 400 physicians hold privileges to practice at our facilities, and we employ more than 1,700 care team members. Our specialties include cardiology, cancer, emergency care, surgical services, obstetrics, Level II NICU, neurosurgery, stroke care, rehabilitation, weight-loss surgery, imaging, laboratory, home health, wound care, diabetes, hospice, physician practices, and women's services. We also offer the area's only inpatient rehabilitation facility with Commission on Accreditation of Rehabilitation Facilities (CARF) accreditation for stroke care.

Every day, our fellow team members show up to work, unified by one shared mission: Extending the Healing Ministry of Jesus Christ. As a faith-based health care organization, our story is one of hope as we strive to heal and restore the body, mind and spirit. Though our facilities are spread across the country, this unwavering belief binds us together. Across every office, exam and patient room, we’re committed to providing individualized, holistic care. This is our Christian mission, and it inspires us to help make communities healthier and happier.

All the benefits and perks you need for you and your family:

  • Benefits and Paid Days Off from Day One
  • Paid Parental Leave
  • Whole Person Well-being and Mental Health Resources

Schedule: Full-time, Exempt

Shift: Days

Location: AdventHealth Daytona Beach – 301 Memorial Medical Parkway, Daytona Beach, FL 32117 (this position will require travel to all campuses within region)

The Role You’ll Contribute

The Marketing Strategist - EMS (MSEMS) establishes, develops, and manages the relationships between hospital administration and ED staff and local/regional/state Emergency Medical Service (EMS) agencies. This role is responsible for supporting, planning, and executing critical initiatives to drive market share and establish trusting relationships with private and local agencies. The MSEMS works with the multi-campus C-suite leadership, Directors of Emergency Department, Business Development, Cardiology, and Stroke service line leaders, and Marketing to increase Emergency Medical Service, Cardiology, and Stroke market share. Identifies and alleviates issues that may affect the delivery of health care as well as the hospital's relationship with EMS providers. Actively participates in outstanding customer service and accepts responsibility in maintaining relationships that are equally respectful to all.

The Value You’ll Bring To The Team

  • Overall strategic planning and direction of the relationships and business development between AdventHealth and local EMS entities.
  • Functions as a key member of the Nursing Leadership team and responds to changing and evolving emergency department, EMS, and regional executive strategy goals and initiatives.
  • Responsible for driving new market share from private and local municipalities, as well as actively seeking to partner with internal service lines to enhance the overall patient experience.
  • Responsible for performing statistical analysis to determine EMS throughput improvement opportunities, EMS volume fluctuations with root cause analysis and forecasting, and growth opportunity analysis.
  • Acts as a liaison and maintaining a positive relationship between the hospital and area EMS providers
  • Serves as an advocate of the hospital with local, regional and state EMS agencies
  • Serves as lead point of contact for all EMS account management and quality matters for a multi-campus region.
  • Works with local EMS agencies, multi-campus medical directors, Emergency department directors and hospital administration to facilitate performance improvement initiatives and implement new processes to improve EMS volume and throughput.
  • Develops the marketing plan for EMS Week and other marketing initiatives throughout the year
  • Develops and provides recommendations to hospital leadership on how to improve relationships and build loyalty with local EMS agencies
  • Travel within multi-campus responsibility as well as to local EMS agencies expected to be 50% of time.
  • Resolves conflicts/complaints that arise between EMS providers and the hospital
  • On-campus emergencies – assists with planning and response to on-campus emergencies (e.g. visitor emergencies) and may provide direct patient care within scope of license
  • Ensures hospital compliance with Health Care Financing Administration (HCFA), Occupational Safety and Health Administration (OSHA) and other regulatory organizations concerning EMS agencies, students, equipment and supplies
  • Works with local EMS agencies and medical directors to facilitate performance improvement and quality review
  • Ensures service line quality (e.g., processes, services and satisfaction) align with facility/division and national quality standards and best practices

Minimum Qualifications

The expertise and experience you’ll need to succeed:

  • Associate’s degree in Nursing, Paramedic or business-related field
  • Current licensure as EMT, Paramedic or Registered Nurse
  • Three (3) or more years of related experience
  • Current Basic Life Support (BLS) certification
  • Ability to develop and implement strategic marketing/business plans
  • Strong understanding of EMS and/or Emergency Department processes and protocols
  • Superior ability to build and maintain relationships internally and externally with local government officials and EMS entities.
  • Ability to travel between campuses and EMS agencies in a multi-campus region

Preferred Qualifications

  • Bachelor's or Master’s degree in Nursing, Paramedic or business-related field
  • Current Advanced Cardiac Life Support (ACLS) certification
  • Current Pediatric Advanced Life Support (PALS) certification

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.

Category: Emergency Services

Organization: AdventHealth Daytona Beach

Schedule: Full-time

Shift: 1 - Day

Req ID: 25016067

We are an equal opportunity employer and do not tolerate discrimination based on race, color, creed, religion, national origin, sex, marital status, age or disability/handicap with respect to recruitment, selection, placement, promotion, wages, benefits and other terms and conditions of employment.

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Internal Employees Apply Here

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Our Promise To You

Joining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.
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