Marketing Specialist

Job Details

Description

Marketing Specialist

Classification: Full-time, Exempt, benefits eligible

Compensation: $70,000 per year

Benefits

• Health, vision, and dental insurance 
• 401(k) plan with up to 6% match 
• Flex PTO and 10 paid holidays 
• Gym membership 
• Discounted phone plan
• 3 paid service days per year
• Paid parental leave 
• Professional development program 
• Employee assistance program 
• Short-term disability Insurance
  
  

Who we Are: Redstone Residential is a national student and multi-family housing operator, managing more than 38,000 beds across 20 states. We are one of the largest third-party student housing management companies in the U.S. - and we're just getting started.

Our rapidly growing conventional housing portfolio reflects our ambitious, forward-thinking approach to real estate management. Headquartered in Provo, Utah, we combine industry-leading systems with a high-energy culture to deliver exceptional property performance and resident experiences.

Redstone's purpose is "to empower our people and elevate communities." We achieve our purpose by embodying our core values:

• We Are Believers
• We Communicate Authentically with Care
• We Stay The Course
• We Drive Performance
  
  

Position Summary: As a Marketing Specialist at Redstone Residential, you will play a pivotal role in driving the marketing efforts for our diverse portfolio of over 100 apartment complexes. This position offers an exciting opportunity for a motivated individual to showcase their marketing prowess in the dynamic field of property management. You will be responsible for creating and executing marketing strategies, managing digital presence, and coordinating with operations teams to ensure the success of your buildings. If you're a creative and detail-oriented professional looking to make a significant impact on the success of our properties, this role is the perfect platform to launch your career. Join us in redefining the future of residential living experiences.

Key Duties And Responsibilities

• Develop and Implement Marketing Strategies
• Create comprehensive marketing plans for each apartment complex to drive occupancy rates and resident satisfaction.
• Conduct market research and competitor analysis to identify trends, opportunities, and areas for improvement.
• Collaborate with the marketing team to create effective digital and print marketing campaigns.
• Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of marketing efforts.
• Provide regular reports and insights to management, making data-driven recommendations for improvement.
• Seek out opportunities to improve the prospect experience beyond the standard design purview.
• Assist with other digital marketing projects as they arise.
  
  

Experience And Qualifications

• Bachelor's Degree in Marketing or related field.
• 3-5 years of relevant marketing experience, preferably in property management or real estate.
• Proficient in digital marketing platforms (e.g., Google Ads, Facebook Business Manager, etc.).
• Strong written and verbal communication skills with an eye for detail.
• Basic graphic design skills (Canva, Adobe Creative Suite, etc.) a plus.
• Knowledge of SEO, SEM, and website analytics tools.
• Highly organized, self-motivated, and able to work independently.
• A creative mindset with a willingness to learn and adapt to new challenges.
• Critical thinker with problem-solving skills.
• Great interpersonal, presentation, and communication skills.