Copywriter

Job Title: Bilingual Copywriter

Location: Hollywood, FL (On-site or Remote)

About The Company

Hard Rock Digital is building the best online sportsbook, casino, and social gaming company. Rooted in the Hard Rock and Seminole Tribe of Florida legacy, the team focuses on innovative products and customer experiences.

About The Role

As a Bilingual Copywriter on the Creative Marketing team, you will create English and Spanish copy for digital, social, CRM, and campaign channels to connect with Spanish-speaking sports fans in the U.S. You will support the Sportsbook segment, working with the Copy Lead and cross-functional teams to ensure cultural relevance and brand alignment.

Key Responsibilities

• Support Creative Pod: Adapt and extend copy across formats for campaign initiatives.
• Copy Production: Write bilingual copy for social media, email, push notifications, in-app messaging, web, and digital ads.
• Versioning & Adaptation: Execute multiple variations based on briefs, ensuring cultural resonance.
• Transcreation: Create native, culturally relevant Spanish copy beyond literal translation.
• File Prep & Delivery: Prepare and organize final copy for handoff.
• Quality Assurance: Proofread for errors, brand voice, grammar, cultural appropriateness, and compliance.
• Collaboration: Work with designers, project managers, and marketing teams.
• Stay Ahead of Trends: Keep up with Spanish-language digital marketing and iGaming trends.

Qualifications

• 3+ years copywriting experience.
• Native/near-native fluency in English and Spanish.
• Portfolio showing bilingual or Spanish-language digital, social, and CRM copy.
• Deep understanding of U.S. Hispanic culture and sports fandom (soccer, NFL, NBA, boxing).
• Strong writing, editing, and proofreading skills in both languages.
• Familiarity with AP Style, but adaptable to internal style guide.
• Proficiency in AI writing tools (e.g., ChatGPT, Jasper) and editing tools (e.g., Grammarly).
• Detail-oriented with excellent organizational skills.
• Experience with digital platforms and fast-paced environments.
• Passion for sports and writing about live betting moments.
• Experience in iGaming or regulated industry preferred.

Benefits

• Flexible vacation allowance.
• Remote or hybrid flexibility (in-person collaboration in Austin HQ at least twice a year).
• Innovative environment.
• Growth opportunities.
• Diverse and inclusive workplace.