US Social Media Manager

The Role

We're looking for a content-obsessed social storyteller to join our growing US team as US Social Manager. This is not a standalone social media role, it's an opportunity to be the brand's dedicated US market expert within a globally led social function, bringing NEOM Wellbeing's world-class content strategy to life for American audiences.

You'll be based in New York and work in close alignment with our Global Brand and Social team (based in the UK), serving as the eyes, ears, and creative hands on the ground in the US. You'll shoot and edit content, manage our US community, handle creator relationships, and feed US market intelligence back to the global team so it shapes strategy, not just execution.

If you're someone who thrives making content, camera in hand, CapCut open, always clocking the next trend and wants to be part of a brand that genuinely stands for something, this is your role.

The Company

At NEOM Wellbeing, we're more than just a company, we're a movement. Our mission: We Supercharge Wellbeing. With 100% Natural Fragrances at our heart, we're empowering our people, nurturing our communities, and respecting our planet. We're an award-winning, B Corp certified business leading the way in wellbeing and we're just getting started in the US.

We couldn't be NEOM Wellbeing if we didn't look after the wellbeing of our own people. That means extra Wellbeing days, time off to volunteer, your birthday off, and a monthly product allowance plus an employee discount so you're never far from the good stuff.

We're on the hunt for someone who lives our values: a Good Egg who will Challenge the Status Quo and knows that a positive Attitude Is Everything. If that sounds like you, keep reading.

At NEOM Wellbeing, we believe the best teams reflect the world around them. We're committed to building an inclusive workplace where everyone belongs, and we welcome applications from people of all backgrounds, identities, and experiences. NEOM Wellbeing is an Equal Opportunity Employer.

What You'll Do

• Lead the day-to-day execution of NEOM Wellbeing's US-based content across all NEOM social channels, including content planning, copywriting, and scheduling across organic platforms.

• Shoot, edit, and publish social content — Reels, TikToks, Stories, static posts — that makes the NEOM Wellbeing brand unmissable for US audiences.

• Work alongside the Senior Brand and Content Manager to shape and finalize NEOM Wellbeing's US social strategy, ensuring it is grounded in and aligned with the global social direction.

• Adapt global campaigns for US audiences in close collaboration with the Global Brand and Social team, bringing a social-first US lens to ensure local resonance without losing brand consistency.

• Manage US-based content creator relationships, from briefing and seeding to performance tracking.

• Capture content at US press events, retailer activations (including Ulta), and brand moments in market.

• Build and nurture an engaged US community — responding to comments, DMs, and brand conversations across platforms.

• Track and report on US social KPIs and regularly share US market intelligence and audience insights with the Global Brand and Social team to inform global strategy and planning cycles.

• Collaborate with the US Integrated Marketing team and PR agency to align social activity with launches, campaigns, and commercial priorities.

Requirements

• 2+ years of social media experience, ideally at a consumer lifestyle, beauty, or wellness brand.

• A genuine passion for content creation, you shoot, you edit, you post, and you love every part of it.

• Proven hands-on experience managing organic social channels across Instagram, TikTok, Pinterest, and YouTube.

• Comfortable both behind and in front of the camera; proficient in CapCut or similar video editing tools.

• Strong copywriting skills with a sharp eye for brand voice and tone that resonates with US audiences.

• Experience using social analytics tools to track performance and surface insights.

• Highly organized, detail-oriented, and able to manage competing priorities in a fast-paced environment.

• Collaborative and proactive — comfortable working across time zones with a global team.

• Experience working within or alongside a global brand team is a strong plus.

Benefits

• TIME TO CHILL - 15 vacation days plus 9 federal holidays

• BIRTHDAY TREAT - Extra Day off on your birthday

• WELLBEING DAYS - Take some time to recharge and reset

• NEOM GOODIES - A free NEOM product each month plus staff discount for you to enjoy

• HEALTHCARE - Benefit from healthcare coverage to keep you feeling your best

• 401(k)- Enjoy a competitive plan to support your future, with a company matching program

• LIFE INSURANCE - Life insurance coverage provided to support you and your loved ones

• MENTAL HEALTH - Access confidential mental health support whenever you need it

• DO GOOD, FEEL GOOD - Time off for you to volunteer plus support for any personal fundraising efforts too

If you’re ready to share some Good Vibes in our US team at NEOM Wellbeing, apply below, we can’t wait to hear from you!