ESPN Cleveland Marketing Manager

ESPN Cleveland Marketing Manager

(Cleveland, OH)

Good Karma Brands is seeking a Marketing Manager to join our ESPN Cleveland team. This teammate will play a critical role in leading the market's marketing, events, internship, and promotional efforts while creating exceptional experiences for fans, partners, and teammates.

This role is ideal for a highly organized, collaborative leader who enjoys developing people, driving creative marketing initiatives, leading events, and delivering results in a fast-paced environment. The Marketing Manager will work closely with Content, Sales, Marketing, and Operations teammates to develop and oversee campaigns, activations, and experiences that support audience growth, partner success, and revenue generation.

As part of GKB's ongoing commitment to innovation, this teammate will integrate AI tools into their daily workflow to improve efficiency, enhance marketing execution, strengthen communication, and support scalable solutions across campaigns, events, and market initiatives.

The ideal candidate is an effective communicator who thrives under deadlines, embraces accountability, enjoys coaching others, and takes pride in delivering exceptional experiences for fans, partners, and teammates.

Daily Tasks of a Marketing Manager

• Develop and oversee marketing campaigns that support content initiatives, advertising partnerships, audience growth, and revenue objectives.
• Lead the market's marketing and promotional efforts while aligning initiatives with ESPN Cleveland and Good Karma's objectives.
• Collaborate with Content, Sales, Marketing, and Operations teammates to develop and implement marketing strategies, activation opportunities, and promotional initiatives that support partner success and fan engagement.
• Lead market events, partner activations, remote broadcasts, and promotional initiatives while ensuring exceptional fan and partner experiences.
• Develop creative marketing ideas, activation strategies, and promotional opportunities that help ESPN Cleveland partners and market initiatives achieve their goals.
• Lead, coach, and develop Marketing Event Supervisors and interns through recruiting, onboarding, training, and ongoing professional development.
• Oversee ESPN Cleveland's Internship Program and serve as the market's Teammate Ambassador, helping foster an engaging workplace culture aligned with Good Karma's values.
• Establish priorities, timelines, and workflows for marketing projects and initiatives while ensuring successful execution and alignment with market objectives.
• Oversee promotional contesting, including contest rules, compliance, fulfillment processes, and overall execution.
• Utilize AI tools and emerging technologies to improve marketing effectiveness, workflow efficiency, communication, and execution.
• Oversee marketing resources, promotional assets, activation materials, and vendor relationships to support market initiatives and operational readiness.
• Identify opportunities to improve processes, communication, collaboration, and execution across the market.
• Support market-wide initiatives, community engagement efforts, and special projects that contribute to brand growth and business success.
• Serve as a Good Karma ambassador by demonstrating the company's core values: Listen, Be Honest, Follow Through, Work Hard, Overdeliver, and Teamwork.

Preferred knowledge, skills and qualifications:

• 2+ years previous experience in marketing, promotions, events, media, sports, or a related field
• Leadership experience with a demonstrated ability to coach, develop, and motivate teammates preferred
• Experience planning and executing marketing campaigns, events, promotions, and activations
• Demonstrated use of AI tools to improve workflow efficiency, communication, campaign execution, and project management while maintaining quality standards
• Strong project management, organizational, and time-management skills
• Excellent written and verbal communication skills
• Ability to manage multiple priorities and deadlines in a fast-paced environment
• Strong relationship-building and collaboration skills
• Ability to work independently while contributing positively to a team environment
• Exceptional attention to detail and commitment to high-quality execution
• Personal accountability, initiative, and willingness to accept and provide feedback
• Valid driver’s license required
• Ability to work evenings, weekends, and events as needed

Hours/Salary/Benefits

This is an exempt role with a competitive base salary. This role is eligible for full benefits including health, dental and vision insurance, Life Insurance, STD, LTD, 401(k) Plan, Dependent Care, paid parental leave, and more with opportunities for salary growth increase with skills and responsibilities and meeting targeted goals. The position will be required to work some evenings and weekends.

Opportunity For Growth

Teammates have the opportunity to continuously learn and grow within Good Karma Brands and are responsible for representing GKB, our story, and our core values inside and outside the workplace. Teammates are encouraged to take a proactive role in building relationships and seeking opportunities throughout the company.

How to Apply

Apply by submitting your resume to www.goodkarmabrands.com/careers no later than July 1, 2026. All are encouraged to apply.

ABOUT GOOD KARMA BRANDS

As a proud partner of ESPN, GKB represents the ESPN Radio Network and Podcasts, the full portfolio of ESPN Digital Products, ESPN Events, and local ESPN affiliated radio stations in eight markets including New York, Los Angeles, and Chicago. GKB’s other audio assets include Newsradio 620 WTMJ and 95.3 WBEV in Beaver Dam, WI.

With offices throughout the country and our home office in Milwaukee, Wisconsin, GKB’s team includes over 500 teammates and was recognized as a “Best Place to Work” by multiple organizations, including Front Office Sports.

For a full list of assets and more information, please visit www.goodkarmabrands.com.

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Good Karma Brands is an Equal Opportunity Employer. We consistently renew our commitment to creating and maintaining an inclusive workplace for all. We foster integrity, respect within the workplace, and believe that the foundation of our success is our collective differences and diversity of thought. We welcome all to help us continue to build a community that embodies and promotes diversity, inclusion, and belonging for all.