Marketing Manager

Smith Hanley Associates

Title: Marketing Manager/Sr. Manager

Location: Chicago Suburbs

Compensation: commensurate with experience

Contact: Lindsey Bartlett - ***email_hidden***

Our client is a privately held, family-owned commercial services company headquartered in the Chicago suburbs, partnering with nationally recognized multi-unit brands. They're investing in their marketing function and looking for a hands-on Marketing Manager to own brand, content, campaigns, and sales support in a high-visibility, cross-functional role. Your ideas will be seen and your impact felt.

Responsibilities

  • Manage brand consistency across digital and physical touchpoints
  • Design and produce sales collateral, presentations, and educational materials for clients and partners
  • Develop and execute email campaigns, direct mail, and an expert-led content series
  • Manage the company website — landing pages, content updates, and SEO
  • Own social media content and community engagement across LinkedIn, Instagram, and Facebook
  • Support the Sales team with market research, sales forecasting, and strategic planning
  • Track new business development activity and monitor cost-of-acquisition metrics
  • Maintain CRM contact lists and campaign data
  • Pitch editorial content to trade and industry publications
  • Manage end-to-end event logistics: registration, travel, exhibits, and giveaways
  • Foster relationships with trade organizations and vendor partners
  • Collaborate with HR/People on employer branding and recruitment marketing
  • Manage external vendors (web, apparel, social media, etc.)
  • Source branded apparel, signage, and materials for events and campaigns

Qualifications

  • 3–6 years of B2B or commercial services marketing experience
  • Strong written and verbal communication skills
  • Proficiency in Canva or a comparable design tool (required)
  • Familiarity with a CMS, email marketing platform, and CRM (HubSpot a plus)
  • Natural eye for design and a strong instinct for brand consistency
  • Highly organized with the ability to juggle multiple projects simultaneously
  • Team player comfortable working across departments
  • Experience with trade show/event marketing, photography, or editorial pitching is a plus