District Sales Manager - Southeastern MI
Sofo Foods
District Sales Manager – Southeastern Michigan
Sofo Foods is one of the largest wholesale distributors of Italian and ethnic foods in the United States. We are seeking a driven District Sales Manager to lead our Southeastern Michigan area sales team, grow restaurant accounts, and deliver outstanding customer service.
Role Summary
As the District Sales Manager , you will manage, coach, and develop a field sales team focused on foodservice customers. You will drive new business development, ensure consistent territory growth, and maintain strong relationships with existing accounts. This role is ideal for a results‑oriented leader who thrives on the thrill of the hunt and excels in a competitive sales environment.
Key Responsibilities
- Lead and develop the Toledo area sales team through coaching, performance management, and training
- Drive new business by prospecting, cold calling, and opening new restaurant accounts
- Create and execute territory business plans aligned with customer needs and company objectives
- Meet and exceed sales goals and KPIs consistently
- Support customer service efforts and ensure high levels of account retention and satisfaction
- Collaborate with operations, marketing, and distribution teams to deliver seamless service
Required Qualifications and Skills
- Proven experience in foodservice sales with a focus on repeat customers
- Track record of prospecting and opening new accounts
- Supervisory experience managing and motivating a sales team
- Strong analytical skills to develop and execute business plans and drive sales growth
- Excellent organizational and time management skills and self‑motivation to meet targets
- Exceptional communication and interpersonal skills with a positive, charismatic approach to relationship building
- Valid driver’s license and a clean driving record
Preferred Qualifications
- Experience selling ethnic or specialty food products
- Familiarity with CRM systems and route management tools
- Prior success in territory planning and forecasting
Compensation and Benefits
- Competitive base salary plus unlimited bonus opportunities
- Comprehensive benefits including medical/Rx, dental, vision, and life insurance
- 401(k) with company match
- Paid time off
- Car allowance
- Laptop and company cell phone
- Tailored training program to prepare you to lead and grow your territory
Location and Travel
Primary location: Southeastern Michigan
- Role requires regular travel within the territory and frequent in‑person customer visits